This award category recognises innovative and effective recruitment campaigns that have successfully attracted diverse and talented women to pursue careers and degrees in STEM.
The judges are looking for organisations, institutions, or individuals who have created campaigns that utilised creative and engaging methods to showcase the exciting opportunities and possibilities available in STEM fields, while also highlighting the contributions of women to the industry. Through their efforts, they have inspired more women to pursue STEM careers, and have helped to address the gender imbalance in these fields.